Skip to main content

After a successful start into the business in 2014, we wanted to offer our clients a wider portfolio. As you might know in IT businesses โ€žchange & developmentโ€œ is a main topic and if you stuck in development, you will die. ๐Ÿ’€

Beginning of 2015, we discussed about the establishment of an own nearshore company. Therefore we had a lot of questions, where we found also the answers and finally decided to establish a nearshore development company in Skopje. ๐Ÿ‡ฒ๐Ÿ‡ฐ Here is the journey of establishing our nearshore and turning a Fail Story to a Success Story. ๐Ÿ™Œ

What are the benefits of an own nearshore company

  • We have the full control of developing our own experts ๐ŸŽ›๏ธ
  • We can feel what support the developer needs, instead of just body lease a resource ๐Ÿค—
  • Our team gets international and the know how exchange grows ๐ŸŒ
  • We can externalize specific expertises and create a well running work force, like testing units, front-end / back-end development units or mobile development units
  • We can offer our clients lower rates than Swiss experts ๐Ÿ’ฐ

After a detailed market analysis our thoughts of establishing an own nearshore company where affirmed! โœ…

But why in Skopje?

Skopje is a start-up city on the rise ๐Ÿ“ˆ. It is the capital of Macedonia ๐Ÿ‡ฒ๐Ÿ‡ฐ and the main point of the Macedonian start-up ecosystem. In the last few years the membership has grown surprisingly fast and younger people are becoming more familiar with start-ups and are willing in innovations and inventions. ๐Ÿข
There where also more reasons like:

  • 80% of the young population speaks English fluently ๐Ÿด๓ ง๓ ข๓ ฅ๓ ฎ๓ ง๓ ฟ
  • Skopje has a great infrastructure and is well connected to the rest of the European cities, especially Zurich ๐ŸŒ
  • Direct access to students and a lot of IT universities ๐ŸŽ“
  • Financial advantages like lower salaries, living expenses and transportation costs, also low taxes ๐Ÿ’ฐ
  • And Skopje already welcomes start-ups with communities ๐Ÿข


So we flew to Skopje โœˆ๏ธ to establish our business there. It was the first time, visiting Macedonia ๐Ÿ‡ฒ๐Ÿ‡ฐ but everything felt so homelike and tiny ๐Ÿ . After a very good preparation with the lawyers before we could finish all our tasks within few days. As we were back, we had established our nearshore company Digital Natives DOOEL โœ…, found an accountant โœ…, rented an office โœ…, bought some office furniture โœ… and employed our first developer there โœ….

It was surprisingly fast and we couldnโ€™t even believe it, how easy and fast it was! We felt like Flash!

โ€ฆ ok and we got a wheel clamp ๐Ÿ™ˆ๐Ÿ™‰๐Ÿ™Š, because the parking situation in Skopje is horrible. But also this situation was fixed very quickly! ๐Ÿ™‚

But we had a bigger issue

For two years the productivity of our nearshore was not satisfying ๐Ÿ˜”. We were concentrated to our business in Germany ๐Ÿ‡ฉ๐Ÿ‡ช and Switzerland๐Ÿ‡จ๐Ÿ‡ญ. So it was hard to us to develop our business there in Macedonia ๐Ÿ‡ฒ๐Ÿ‡ฐ. Even, to have a company with just one developer afraid new developers to join, maybe we where too small? ๐Ÿšถ

In 2018 we did a big change, we stand in front of the questions โ€žWas this the dream of an own nearshore? Is this the end of the nearshore journey?โ€œ No, we faced with the problems and focussed on the growth in Skopje ๐Ÿ‡ฒ๐Ÿ‡ฐ. Now it was the time to turn the Fail Story to a Success Story!!!

Roll up your sleeves…

Our first task was to find a store manager ๐Ÿ‘จ๐Ÿปโ€๐Ÿ’ผ, who is responsible for finding well educated and motivated developers ๐Ÿ‘จ๐Ÿผโ€๐Ÿ’ป. Also he had to convince the developers of our vision and strategy. His main skill was to have a great IT network and the ability to convince the candidate with our story. We had to live the same dream ๐Ÿ’ญ and work hard for it ๐Ÿ’ฆ. Within few months we integrated the full Skopje team ๐Ÿ‡ฒ๐Ÿ‡ฐ into our projects and the environment of our client. We changed our office to a bigger place and in autumn 2018 we reached our goal:

Now we have a team of high class experts in the field of back-end, front-end and mobile development. We are up and running successfully ๐Ÿ™Œ. The know how and physical exchanges have grown. In our Hackdayz 2018 event we where all together and it was great to see how everybody knows each other, even if some guys hadnโ€™t seen each other physically before. ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ

Team at team lunch and our team is still growing… we will need bigger restaurants ๐Ÿ™‚

Our cultural change program is well accepted from everybody and we can feel even now the positive effect of our program. Our goal was to establish a seamless team with Swiss๐Ÿ‡จ๐Ÿ‡ญ, German ๐Ÿ‡ฉ๐Ÿ‡ช and Macedonian ๐Ÿ‡ฒ๐Ÿ‡ฐ developers, who speak the same language โค๏ธ and work on the same project with the same level and vision in different locations. ๐ŸŒ

With this success, we can offer our clients a well working model package of Swiss๐Ÿ‡จ๐Ÿ‡ญ, German ๐Ÿ‡ฉ๐Ÿ‡ช and Macedonian ๐Ÿ‡ฒ๐Ÿ‡ฐ developers for fair and low rates. The client is happy and we are happy. ๐Ÿ˜ƒ

We have seen that is important to have loyal team mates ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ, who speak the same language ๐Ÿ‘จ๐Ÿผโ€๐Ÿ’ป, feel the same spirit and have the same vision โค๏ธ! And we achieved that by integrating everybody in the same environment and having an open ear ๐Ÿ‘‚ to the needs of anybody.

The success of a great team!

One Comment